Hello Kitty joins PhotoFast i-Flash Drive family

Functional & fun storage lets you connect to any iPhone/iPad as portable backup

Taipei, Taiwan, 21st October 2015

PhotoFast, creator of i-FlashDrive, announces the global launch of the MAX Hello Kitty drive, combining fashion and utility into an easy-to-use USB flash drive for iOS devices. This new drive enables easy back-up of any iOS device files and data, in addition to social media content. PhotoFast’s MAX Hello Kitty drive features a higher capacity, up to 128GB, adorable Hello Kitty designs, and intuitive i-FlashDrive ONE app – all at a great price.

“The Hello Kitty MAX is designed in a simple, intuitive way to save and access all of the great content we create every day across multiple devices and social media, without breaking the bank. With Hello Kitty as a timeless cool icon, we anticipate the MAX Hello Kitty drive will be top of list on everyone’s holiday gift ideas!” said Warren Wang, CEO of PhotoFast.

MAX Hello Kitty drive allows transfer of any movies, music, photos and documents in both directions between the drive and your iPhone, iPad, Mac or PC, just like a regular USB. The integrated Lightning connection allows for direct plug-in into iOS devices, without the need for additional cables or adaptors. Using the Hello Kitty MAX drive, one instantly frees up space, avoids losing any photos or videos, and expands storage up to 128GB.

Hello Kitty MAX is powered by PhotoFast’s i-FlashDrive ONE app. This user-friendly app enables backup for music, photo, videos, contacts, calendar and app purchases, as well as to integration to social media accounts, all in a single click. Enhanced security settings allow using Touch ID to protect access to the app, along with File and folder security to prevent unauthorized access.

Hello Kitty MAX drive comes in four designs, featuring red, blue and pink colors, with 16 GB, 32 GB, 64 GB or 128 GB capacities.